It is not working?

A six week online study of 11,430 healthy participants. All participants were viewers of a BBC television science program. The group was first tested to establish their baseline ability and then placed in one of three different groups. They only showed improvements at the tests they practiced, and the more they practiced, the better they got. No one in any of the group showed evidence of improvement of cognitive skills.
http://online.wsj.com/article/SB10001424052748703763904575196400381395576.html?mod=wsj_share_linkedin

What do you think? As the article quoted there has not been sufficient studies in the area of braining training and fitness but it is a growing industry. According to SharpBrains in San Francisco they forecast the industry to grow to at least $1 billion in five years. The market in North American has already in from $225 million to $265 million in a year.

Consumers account for $95 million with the remeainder from companies and professionals. It is us, darn boomers, who help to drive this industry. As other studies in brain training support the concept that adult brains are like a muscle and can be improved with use. The hope of many is that brain training/cognitive exercises could help to delay dementia.

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